2 Price System at Madame Tussauds Bangkok

One of the latest tourist attractions to open in Thailand is Madame Tussauds Bangkok. This is a world-class attraction in the heart of Bangkok’s shopping district on the 6th floor of Siam Discovery. I went to visit this place back in December 2010 shortly after its grand opening. I have already written my review of Madame Tussauds Bangkok. I found many of the 70 wax figures very lifelike and thought it was great that the exhibits were very interactive. This means you were able to stand with and even touch many of the wax figures while having your picture taken.

The full price at the opening was 700 baht, the same for Thai and foreigner. I remember thinking at the time that this was a little high for an attraction inside a shopping mall. However, they do have special promotions at times which gives you better value for your money. For example, last month they had a buy one get one free offer.  Today I just spotted on the Amazing Thailand Facebook page that they have a coupon which gives you a 25% discount. All you need to do is print out this coupon and take it with you when you visit Madame Tussauds. At the moment I am not sure when this offer closes. Now I am not sure if the offer is for foreigners. Keep reading….

The original title for this blog was going to be “25% Coupon for Madame Tussauds Bangkok”. However, while researching this article I spotted that the prices of Madame Tussauds Bangkok have already increased after only one month. As already noted, they were originally 700/500 Baht. The price has now gone up to 800/600 Baht, though you apparently  get a “free” guidebook and photo. However, what is a shame is that they are now operating a two price system. According to the Thai version of their website, admission prices for Madame Tussauds Bangkok is only 350 Baht for adults and 250 Baht for children. It doesn’t actually say that this price is only for Thai people but they use Thai numerals so that foreigners cannot see the conflicting prices. I called their Bangkok office and they confirm that 350/250 Baht is only for Thai people. In addition, Thai people get a further 25% discount if they pay with their Bangkok Bank credit card.

My policy on dual pricing has always been that tourist attractions are welcome to have two prices as long as they give us the right to choose. This means clearly stating the admission prices in Arabic numbers. You only see Thai numerals when they are ashamed to show that they have two prices. Everywhere else uses the more common Arabic system. What is even more of a shame here is that Paul Williams, the General Manager for Madame Tussauds Bangkok clearly said in an interview with AsiaTraveltips.com that there wouldn’t be two prices: “We won’t be operating a dual pricing policy”, he said. “We found that was rather strange and decided not to go down that road.”  I bet he is regretting saying that now. Anyway, now that I have revealed the two sets of prices, it is up to you whether you think that the admission price is worth it.

22 responses to “2 Price System at Madame Tussauds Bangkok